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href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260722-01\/\">\u30c7\u30b8\u30bf\u30eb\u30b5\u30a4\u30cd\u30fc\u30b8\u904b\u7528\u306f\u5185\u88fd\u304b\u5916\u6ce8\u304b\uff5c\u81ea\u793e\u306e\u9078\u3073\u65b9\u3092\u5224\u65ad\u3059\u308b4\u8ef8\u3068\u5de5\u7a0b\u5206\u89e3<\/a>\u3067\u5de5\u7a0b\u5206\u89e3\u306e\u578b\u3092\u8a73\u3057\u304f\u793a\u3057\u3066\u3044\u307e\u3059\u3002SNS\u306e\u5834\u5408\u306e\u5de5\u7a0b\u5206\u89e3\u3068\u627f\u8a8d\u30d5\u30ed\u30fc\u306e\u8a2d\u8a08\u306f\u3001<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260804-01\/\">SNS\u904b\u7528\u306f\u5185\u88fd\u304b\u5916\u6ce8\u304b\uff5c\u5de5\u7a0b\u5206\u89e3\u3068\u627f\u8a8d\u30d5\u30ed\u30fc\u3067\u6c7a\u3081\u308b\u4f53\u5236\u8a2d\u8a08<\/a>\u3067\u8a73\u3057\u304f\u6271\u3063\u3066\u3044\u307e\u3059\u3002\u627f\u8a8d\u30d5\u30ed\u30fc\u306e\u904b\u7528\u3001\u708e\u4e0a\u6642\u306e\u5bfe\u5fdc\u3001\u66f4\u65b0\u306e\u7d99\u7d9a\u6027\u307e\u3067\u542b\u3081\u3066\u300c\u3069\u3053\u3092\u5916\u306b\u51fa\u3059\u304b\u300d\u3092\u6c7a\u3081\u308b\u306e\u304c\u5b9f\u52d9\u3067\u3059\u3002<\/p>\n<h2 id=\"\u76ee\u7684\u8a2d\u8a08\u3092\u5236\u7d04\u5224\u65ad\u7d50\u679c\u518d\u73fe\u6761\u4ef6\u3067\u56de\u3059\">\u76ee\u7684\u8a2d\u8a08\u3092\u300c\u5236\u7d04\u2192\u5224\u65ad\u2192\u7d50\u679c\u2192\u518d\u73fe\u6761\u4ef6\u300d\u3067\u56de\u3059<\/h2>\n<p>\u3053\u3053\u307e\u3067\u306e\u8a2d\u8a08\u3092\u3001\u5b9f\u969b\u306b\u56de\u3059\u305f\u3081\u306e\u578b\u3092\u793a\u3057\u307e\u3059\u3002\u7279\u5b9a\u306e\u4f01\u696d\u540d\u306f\u4f0f\u305b\u307e\u3059\u304c\u3001\u5e97\u8217\u30fb\u30a8\u30ea\u30a2\u96c6\u5ba2\u306e\u73fe\u5834\u3067\u7e70\u308a\u8fd4\u3057\u898b\u3048\u305f\u69cb\u9020\u3067\u3059\u3002<\/p>\n<ul>\n<li><strong>\u5236\u7d04\u3092\u5148\u306b\u66f8\u304d\u51fa\u3059<\/strong>\uff1a\u4f7f\u3048\u308b\u4e88\u7b97\u30fb\u4eba\u54e1\u30fb\u66f4\u65b0\u983b\u5ea6\u30fb\u5a92\u4f53\u306e\u5f97\u610f\u4e0d\u5f97\u610f\u3092\u3001\u6700\u521d\u306b\u7d19\u306b\u51fa\u3057\u307e\u3059\u3002\u3053\u3053\u3092\u98db\u3070\u3057\u3066\u7406\u60f3\u306e\u904b\u7528\u3092\u63cf\u304f\u3068\u3001\u6570\u304b\u6708\u3067\u66f4\u65b0\u304c\u6b62\u307e\u308a\u307e\u3059\u3002\u300c\u6bce\u65e5\u6295\u7a3f\u3057\u305f\u3044\u304c\u3001\u4f5c\u308c\u308b\u4eba\u306f\u793e\u5185\u306b1\u4eba\u300d\u306e\u3088\u3046\u306a\u5236\u7d04\u3053\u305d\u3001\u8a2d\u8a08\u306e\u51fa\u767a\u70b9\u3067\u3059\u3002<\/li>\n<li><strong>\u76ee\u7684\u30921\u3064\u306b\u7d5e\u3063\u3066\u5224\u65ad\u3092\u56fa\u5b9a\u3059\u308b<\/strong>\uff1a\u5236\u7d04\u306e\u306a\u304b\u3067\u3001\u3053\u306e\u56db\u534a\u671f\u306b\u52d5\u304b\u3059\u4e8b\u696d\u306e\u6570\u5b57\u30921\u3064\u306b\u6c7a\u3081\u307e\u3059\u3002\u76ee\u7684\u304c\u6c7a\u307e\u308c\u3070\u3001\u5a92\u4f53\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u30fbKPI\u30fb\u4f53\u5236\u306e\u512a\u5148\u9806\u4f4d\u304c\u828b\u3065\u308b\u3067\u6c7a\u307e\u308a\u307e\u3059\u3002\u8907\u6570\u76ee\u7684\u3092\u540c\u6642\u306b\u8ffd\u308f\u306a\u3044\u3053\u3068\u304c\u3001\u8584\u304f\u5e83\u304c\u3063\u3066\u5931\u6557\u3057\u306a\u3044\u30b3\u30c4\u3067\u3059\u3002<\/li>\n<li><strong>\u7d50\u679c\u3092\u5148\u884c\u6307\u6a19\u3067\u8aad\u3080<\/strong>\uff1a\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u306e\u3088\u3046\u306a\u9045\u3044\u6307\u6a19\u3067\u306a\u304f\u3001\u5230\u9054\u30fb\u4fdd\u5b58\u30fb\u30b7\u30a7\u30a2\u30fb\u9077\u79fb\u3068\u3044\u3063\u305f\u901f\u3044\u6307\u6a19\u3067\u3001\u65e9\u3081\u306b\u8ecc\u9053\u4fee\u6b63\u3057\u307e\u3059\u3002\u6295\u7a3f\u3054\u3068\u306b\u53cd\u5fdc\u3092\u898b\u3066\u3001\u6b21\u306e\u6295\u7a3f\u306b\u53cd\u6620\u3059\u308b\u30eb\u30fc\u30d7\u3092\u56de\u3057\u307e\u3059\u3002<\/li>\n<li><strong>\u518d\u73fe\u6761\u4ef6\u3092\u8a00\u8a9e\u5316\u3059\u308b<\/strong>\uff1a\u3046\u307e\u304f\u3044\u3063\u305f\u578b\u3092\u300c\u306a\u305c\u52b9\u3044\u305f\u304b\u300d\u307e\u3067\u542b\u3081\u3066\u6b8b\u3057\u3001\u6b21\u306e\u56db\u534a\u671f\u3084\u5225\u5a92\u4f53\u3078\u79fb\u690d\u3067\u304d\u308b\u5f62\u306b\u3057\u307e\u3059\u3002\u3053\u3053\u3092\u6b8b\u3055\u306a\u3044\u3068\u3001\u62c5\u5f53\u8005\u304c\u5909\u308f\u3063\u305f\u77ac\u9593\u306b\u904b\u7528\u304c\u30bc\u30ed\u306b\u623b\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u3053\u306e4\u30b9\u30c6\u30c3\u30d7\u306f\u3001\u76ee\u7684\u304c\u7a7a\u767d\u306e\u307e\u307e\u6295\u7a3f\u3092\u7d9a\u3051\u308b\u904b\u7528\u3068\u3001\u76ee\u7684\u30921\u3064\u56fa\u5b9a\u3057\u3066\u304b\u3089\u8a2d\u8a08\u3059\u308b\u904b\u7528\u306e\u5dee\u3092\u3001\u305d\u306e\u307e\u307e\u8868\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2 id=\"\u307e\u3068\u3081\">\u307e\u3068\u3081<\/h2>\n<p>\u4f01\u696d\u306eSNS\u904b\u7528\u306f\u3001\u76ee\u7684\u304c\u6c7a\u307e\u308b\u3068\u3001\u5a92\u4f53\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u30fbKPI\u30fb\u4f53\u5236\u306e\u512a\u5148\u9806\u4f4d\u304c\u6c7a\u307e\u308a\u307e\u3059\u3002\u624b\u6bb5\u304b\u3089\u5165\u3089\u305a\u3001\u52d5\u304b\u3057\u305f\u3044\u4e8b\u696d\u306e\u6570\u5b57\u30921\u3064\u6c7a\u3081\u308b\u3053\u3068\u304c\u51fa\u767a\u70b9\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u76ee\u7684\uff08\u8a8d\u77e5\uff0f\u8208\u5473\u30fb\u6bd4\u8f03\uff0f\u6765\u5e97\u30fb\u8cfc\u8cb7\uff0f\u63a1\u7528\u30fb\u95a2\u4fc2\u69cb\u7bc9\uff09\u3054\u3068\u306b\u3001\u512a\u5148\u3059\u308b\u5a92\u4f53\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u30fbKPI\u304c\u5909\u308f\u308b<\/li>\n<li>\u5e97\u8217\u30fb\u30a8\u30ea\u30a2\u96c6\u5ba2\u3067\u306f\u3001\u5546\u570f\u3068\u3044\u3046\u5236\u7d04\u304c\u300c\u30ea\u30fc\u30c1\u306e\u7dcf\u91cf\u3088\u308a\u5546\u570f\u5185\u306e\u8cea\u300d\u3092\u512a\u5148\u3055\u305b\u308b<\/li>\n<li>KPI\u306f\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u3092\u4e3b\u5f79\u304b\u3089\u5916\u3057\u3001\u76ee\u7684\u306b\u5408\u3063\u305f\u4e2d\u9593\u6307\u6a19\u3078\uff08\u8a73\u7d30\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260731-01\/\">KPI\u8a2d\u5b9a\u306e\u8a18\u4e8b<\/a>\uff09<\/li>\n<li>\u4f53\u5236\u306f\u300c\u307e\u308b\u3054\u3068\u5185\u88fd\uff0f\u5916\u6ce8\u300d\u3067\u306a\u304f\u3001\u5de5\u7a0b\u3054\u3068\u306b\u3069\u3053\u3092\u5916\u306b\u51fa\u3059\u304b\u3067\u6c7a\u3081\u308b<\/li>\n<\/ul>\n<p>SNS\u3092\u8d77\u70b9\u306b\u5e97\u8217DX\u3078\u5e83\u3052\u308b\u8996\u70b9\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260724-01\/\">OMO\u5e97\u8217\u65bd\u7b56\u306e\u59cb\u3081\u65b9\uff5c\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u3068\u30b8\u30aa\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u4f7f\u3044\u3069\u3053\u308d<\/a>\u3001\u6765\u5e97\u52d5\u7dda\u306e\u5168\u4f53\u8a2d\u8a08\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260629-01\/\">\u5e97\u8217\u96c6\u5ba2\u306e\u65b9\u6cd5\uff5c\u8a8d\u77e5\u00d7\u8a98\u5f15\u00d7\u4fdd\u6301\u3067\u7d44\u3080\u6765\u5e97\u52d5\u7dda\u30d5\u30ec\u30fc\u30e0<\/a>\u3001\u5546\u570f\u305d\u306e\u3082\u306e\u306e\u8a2d\u8a08\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260614-01\/\">\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff5c\u5e97\u8217\u96c6\u5ba2\u3068\u5546\u570f\u8a2d\u8a08\u306e\u5b9f\u52d9<\/a>\u304c\u53c2\u8003\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u81ea\u793e\u306eSNS\u904b\u7528\u304c\u76ee\u7684\u3068\u305a\u308c\u3066\u3044\u306a\u3044\u304b\u3001\u76ee\u7684\u5225\u306b\u8a2d\u8a08\u3092\u7d44\u307f\u76f4\u3057\u305f\u3044\u3001\u3042\u308b\u3044\u306f\u904b\u7528\u4f53\u5236\u306e\u3069\u3053\u3092\u5185\u88fd\u30fb\u5916\u6ce8\u3059\u3079\u304d\u304b\u5224\u65ad\u3057\u305f\u3044\u3068\u3044\u3046\u5834\u5408\u306f\u3001\u5f53\u793e\uff08\u30c7\u30b8\u30bf\u30eb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\uff09\u306e\u76ee\u7684\u5225KPI\u8a3a\u65ad\u30fb\u904b\u7528\u8a2d\u8a08\u30ec\u30d3\u30e5\u30fc\u3067\u3054\u76f8\u8ac7\u3092\u627f\u308a\u307e\u3059\u3002\u5e97\u8217\u30fb\u30a8\u30ea\u30a2\u96c6\u5ba2\u306e\u6587\u8108\u3067\u3001SNS\u306e\u6570\u5b57\u3092\u6765\u5e97\u30fb\u58f2\u4e0a\u3078\u3064\u306a\u3050\u8a2d\u8a08\u3092\u4e00\u7dd2\u306b\u7d44\u307f\u307e\u3059\u3002<\/p>\n<h2 id=\"\u3088\u304f\u3042\u308b\u8cea\u554ffaq\">\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n<p><strong>Q. SNS\u306f\u4f55\u5a92\u4f53\u3084\u308b\u3079\u304d\u3067\u3059\u304b\uff1f<\/strong> A. \u76ee\u7684\u304c1\u3064\u306a\u3089\u3001\u4e3b\u6226\u5834\u306f\u57fa\u672c1\u5a92\u4f53\u3067\u5341\u5206\u3067\u3059\u3002\u904b\u7528\u4f53\u5236\u304c\u8584\u3044\u307e\u307e\u5a92\u4f53\u3092\u5897\u3084\u3059\u3068\u3001\u3069\u308c\u3082\u4e2d\u9014\u534a\u7aef\u306b\u306a\u308a\u307e\u3059\u3002\u5a92\u4f53\u306f\u76ee\u7684\u304b\u3089\u7d5e\u308a\u8fbc\u3080\u5bfe\u8c61\u3067\u3001\u7db2\u7f85\u3059\u308b\u5bfe\u8c61\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p><strong>Q. \u6210\u679c\u304c\u51fa\u308b\u307e\u3067\u3069\u306e\u304f\u3089\u3044\u304b\u304b\u308a\u307e\u3059\u304b\uff1f<\/strong> A. \u76ee\u7684\u306b\u3088\u308a\u307e\u3059\u3002\u8a8d\u77e5\uff08\u5230\u9054\uff09\u306f\u6bd4\u8f03\u7684\u65e9\u304f\u52d5\u304d\u307e\u3059\u304c\u3001\u6765\u5e97\u30fb\u8cfc\u8cb7\u30fb\u63a1\u7528\u3068\u3044\u3063\u305f\u4e8b\u696d\u306e\u6570\u5b57\u306f\u3001SNS\u5916\u306e\u52d5\u7dda\u3068\u30bb\u30c3\u30c8\u3067\u6570\u304b\u6708\u5358\u4f4d\u3067\u898b\u307e\u3059\u3002\u77ed\u671f\u306e\u30d0\u30ba\u3068\u3001\u4e8b\u696dKGI\u306e\u6539\u5584\u306f\u5225\u306e\u6642\u9593\u8ef8\u3067\u8a55\u4fa1\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><strong>Q. \u30d5\u30a9\u30ed\u30ef\u30fc\u306f\u4f55\u4eba\u3042\u308c\u3070\u610f\u5473\u304c\u3042\u308a\u307e\u3059\u304b\uff1f<\/strong> A. \u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u305d\u306e\u3082\u306e\u306b\u610f\u5473\u306e\u95be\u5024\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u6570\u767e\u4eba\u3067\u3082\u3001\u6295\u7a3f\u304c\u6bce\u56de\u4fdd\u5b58\u30fb\u5171\u6709\u3055\u308c\u3001\u6765\u5e97\u3084\u554f\u3044\u5408\u308f\u305b\u306b\u52b9\u3044\u3066\u3044\u308c\u3070\u5341\u5206\u6a5f\u80fd\u3057\u307e\u3059\u3002\u30d5\u30a9\u30ed\u30ef\u30fc\u6570\u3092\u30b4\u30fc\u30eb\u306b\u636e\u3048\u306a\u3044\u3053\u3068\u304c\u8981\u70b9\u3067\u3059\u3002<\/p>\n<p><strong>Q. \u6295\u7a3f\u983b\u5ea6\u306f\u6bce\u65e5\u5fc5\u8981\u3067\u3059\u304b\uff1f<\/strong> A. \u983b\u5ea6\u3088\u308a\u30011\u672c\u3054\u3068\u306e\u53cd\u5fdc\uff08\u4fdd\u5b58\u30fb\u30b7\u30a7\u30a2\uff09\u306e\u8cea\u304c\u5148\u3067\u3059\u3002\u53cd\u5fdc\u306e\u8584\u3044\u6295\u7a3f\u3092\u6bce\u65e5\u51fa\u3057\u3066\u3082\u914d\u4fe1\u306f\u4f38\u3073\u307e\u305b\u3093\u3002\u305f\u3060\u3057\u66f4\u65b0\u304c\u6b62\u307e\u308b\u3068\u30a2\u30ab\u30a6\u30f3\u30c8\u306f\u52a3\u5316\u3059\u308b\u306e\u3067\u3001\u300c\u8cea\u3092\u4fdd\u3063\u3066\u7d9a\u3051\u3089\u308c\u308b\u983b\u5ea6\u300d\u3092\u4f53\u5236\u304b\u3089\u9006\u7b97\u3057\u3066\u6c7a\u3081\u307e\u3059\u3002<\/p>\n<p><strong>Q. SNS\u904b\u7528\u4ee3\u884c\u306e\u8cbb\u7528\u76f8\u5834\u306f\u3069\u306e\u304f\u3089\u3044\u3067\u3059\u304b\uff1f<\/strong> A. \u4f9d\u983c\u3059\u308b\u7bc4\u56f2\uff08\u6295\u7a3f\u4ee3\u884c\u3060\u3051\u304b\u3001\u4f01\u753b\u30fb\u5206\u6790\u30fb\u6539\u5584\u307e\u3067\u542b\u3080\u304b\uff09\u3067\u5927\u304d\u304f\u5909\u308f\u308a\u307e\u3059\u3002\u307e\u305a\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260804-01\/\">\u3069\u306e\u5de5\u7a0b\u3092\u5916\u306b\u51fa\u3059\u304b<\/a>\u3092\u6c7a\u3081\u308b\u306e\u304c\u3001\u8cbb\u7528\u3092\u8003\u3048\u308b\u524d\u63d0\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;\u4f01\u696d\u306eSNS\u904b\u7528\u306f\u3001\u76ee\u7684\u304c\u6c7a\u307e\u308b\u3068\u3001\u4f7f\u3046\u5a92\u4f53\u30fb\u4f5c\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30fb\u898b\u308bKPI\u30fb\u7d44\u3080\u4f53\u5236\u306e\u512a\u5148\u9806\u4f4d\u304c\u6c7a\u307e\u308a\u307e\u3059\u3002\u591a\u304f\u306eSNS\u304c\u4f38\u3073\u306a\u3044\u306e\u306f\u6295\u7a3f\u304c\u4e0b\u624b\u3060\u304b\u3089\u3067\u306f\u306a\u304f\u3001\u76ee\u7684\u304c\u7a7a\u767d\u306e\u307e\u307e\u300e\u3068\u308a\u3042\u3048\u305a\u904b\u7528\u300f\u3057\u3066\u3044\u308b\u304b\u3089\u3002\u76ee\u7684\u304b\u3089\u8a2d\u8a08\u3092\u9006\u7b97\u3059\u308b\u578b\u3092\u3001\u5e97\u8217\u30fb\u30a8\u30ea\u30a2\u96c6\u5ba2\u306e\u5b9f\u4f8b\u3067\u793a\u3057\u307e\u3059\u3002&#8221;<\/p>\n","protected":false},"author":11,"featured_media":1970,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[123],"tags":[138,141],"acf":[],"yoast_head":"<!-- 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