{"id":2144,"date":"2026-09-11T09:00:00","date_gmt":"2026-09-11T00:00:00","guid":{"rendered":"https:\/\/digitalpromotion.co.jp\/dp-journal\/?p=2144"},"modified":"2026-09-14T23:35:18","modified_gmt":"2026-09-14T14:35:18","slug":"dpj-20260911-01","status":"publish","type":"post","link":"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260911-01\/","title":{"rendered":"\u5730\u57dfDMO\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff5c\u89b3\u5149\u306e\u4e3b\u8a9e\u3068\u81ea\u6cbb\u4f53\u306e\u4e3b\u8a9e\u304c\u4e26\u8d70\u3059\u308b\u3068\u3001\u73fe\u5834\u3067\u4e8c\u91cd\u767a\u6ce8\u306b\u306a\u308b"},"content":{"rendered":"<h2 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\u3064\u307e\u308a\u300c\u5f79\u5272\u5206\u62c5\u304c\u8a9e\u3089\u308c\u3066\u3044\u306a\u3044\u300d\u3068\u3044\u3046\u6279\u5224\u306f\u6210\u308a\u7acb\u3061\u307e\u305b\u3093\u3002\u5236\u5ea6\u306f\u8a00\u3063\u3066\u3044\u307e\u3059\u3002<strong>\u3067\u306f\u4f55\u304c\u8db3\u308a\u306a\u3044\u306e\u304b\u3002\u5b9b\u5148\u3067\u3059\u3002<\/strong><\/p>\n<p>\u89b3\u5149\u5e81\u304c\u3053\u3053\u3067\u8a00\u3046\u300c\u95a2\u4fc2\u8005\u300d\u306f\u3001\u6587\u8108\u4e0a\u3001\u89b3\u5149\u306b\u95a2\u308f\u308b\u4e8b\u696d\u8005\u30fb\u4ea4\u901a\u30fb\u30ac\u30a4\u30c9\u306a\u3069\u3001\u7740\u5730\u6574\u5099\u306b\u95a2\u308f\u308b\u9762\u3005\u3067\u3059\u3002\u5f79\u5272\u5206\u62c5\u306e\u76f8\u624b\u3068\u3057\u3066\u3001\u81ea\u6cbb\u4f53\u306e\u5e83\u5831\u8ab2\u3084\u79fb\u4f4f\u5b9a\u4f4f\u62c5\u5f53\u306f\u60f3\u5b9a\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002\u5236\u5ea6\u306e\u5c04\u7a0b\u306f\u3042\u304f\u307e\u3067\u89b3\u5149\u5730\u57df\u3065\u304f\u308a\u306e\u5185\u5074\u306b\u3042\u308a\u3001\u305d\u3053\u304b\u3089\u5916\u3078\u306f\u4f38\u3073\u3066\u3044\u306a\u3044\u3002\u3053\u306e\u8a18\u4e8b\u304c\u6271\u3046\u306e\u306f\u3001\u305d\u306e\u5916\u5074\u3067\u3059\u3002<\/p>\n<h2 id=\"\u696d\u754c\u306e\u4e2d\u3067\u306f\u4e3b\u8a9e\u306f2\u3064\u3067\u8ad6\u3058\u3089\u308c\u3066\u304d\u305f\">\u696d\u754c\u306e\u4e2d\u3067\u306f\u3001\u4e3b\u8a9e\u306f2\u3064\u3067\u8ad6\u3058\u3089\u308c\u3066\u304d\u305f<\/h2>\n<p>DMO\u3068\u89b3\u5149\u5354\u4f1a\u306e\u9055\u3044\u306f\u3001\u696d\u754c\u5185\u3067\u304b\u306a\u308a\u660e\u5feb\u306b\u6574\u7406\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u516c\u76ca\u8ca1\u56e3\u6cd5\u4eba\u65e5\u672c\u4ea4\u901a\u516c\u793e\u306e\u5c71\u7530\u96c4\u4e00\u6c0f\uff08\u7406\u4e8b\uff0f\u89b3\u5149\u7814\u7a76\u90e8\u9577\uff09\u306f\u3001\u4e21\u8005\u306e\u9055\u3044\u3092\u3053\u3046\u66f8\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n<blockquote>\n<p>\u89b3\u5149\u5354\u4f1a\uff08Tourism Organization\uff09\u3068DMO\u306e\u9055\u3044\u306f\u3001\u7aef\u7684\u306b\u8a00\u3048\u3070\u3001<strong>\u89b3\u5149\u5354\u4f1a\u3067\u306f\u884c\u52d5\u539f\u7406\u304c\u4e8b\u696d\u8005\u8996\u70b9\u3067\u3042\u308b\u306e\u306b\u5bfe\u3057\u3001DMO\u306f\u9867\u5ba2\u8996\u70b9\u3067\u3042\u308b<\/strong>\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<\/blockquote>\n<p>\u305d\u3057\u3066\u4e8b\u696d\u8005\u8996\u70b9\u306e\u5e30\u7d50\u3092\u3001\u3053\u3046\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<blockquote>\n<p>\u4e8b\u696d\u8005\u8996\u70b9\u3067\u306f\u3001\u4e0d\u5229\u76ca\u3092\u751f\u3058\u308b\u4e8b\u696d\u8005\u304c\u3044\u308b\u53d6\u308a\u7d44\u307f\u3092\u9032\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002\u3064\u307e\u308a\u3001\u300c\u8ab0\u3082\u53cd\u5bfe\u3057\u306a\u3044\u300d\u53d6\u308a\u7d44\u307f\u3057\u304b\u3067\u304d\u306a\u3044\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<\/blockquote>\n<p>\u5177\u4f53\u4f8b\u3082\u6dfb\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u5bbf\u6cca\u65bd\u8a2d\u3084\u98f2\u98df\u5e97\u3092\u7d39\u4ecb\u3059\u308b\u3068\u304d\u3001\u4e8b\u696d\u8005\u8996\u70b9\u306a\u3089\u4f1a\u54e1\u3092\u3059\u3079\u3066\u4e26\u3079\u3001\u7d39\u4ecb\u6587\u3082\u5f53\u305f\u308a\u969c\u308a\u306e\u306a\u3044\u3082\u306e\u306b\u306a\u308a\u307e\u3059\u3002\u9867\u5ba2\u8996\u70b9\u306a\u3089\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5408\u3046\u4e8b\u696d\u8005\u3092\u512a\u5148\u3057\u3001\u7d39\u4ecb\u6587\u3082\u305d\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u97ff\u304f\u8a00\u8449\u3092\u9078\u3079\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u6ce8\u76ee\u3057\u305f\u3044\u306e\u306f\u3001<strong>\u3053\u306e\u8b70\u8ad6\u304c\u300c\u4e3b\u8a9e\u304c2\u3064\u3042\u308b\u300d\u3068\u3044\u3046\u5f62\u3067\u7d44\u307f\u7acb\u3066\u3089\u308c\u3066\u3044\u308b<\/strong>\u3053\u3068\u3067\u3059\u3002\u5730\u57df\u306e\u4e8b\u696d\u8005\u3092\u4e3b\u8a9e\u306b\u7f6e\u304f\u306e\u304b\u3001\u6765\u8a2a\u3059\u308b\u9867\u5ba2\u3092\u4e3b\u8a9e\u306b\u7f6e\u304f\u306e\u304b\u3002\u305d\u306e\u3069\u3061\u3089\u3092\u884c\u52d5\u539f\u7406\u306b\u3059\u308b\u304b\u3067\u3001\u51fa\u3066\u304f\u308b\u30a2\u30a6\u30c8\u30d7\u30c3\u30c8\u304c\u5909\u308f\u308b\u3002DMO\u8ad6\u306e\u6838\u5fc3\u306f\u3053\u3053\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5c71\u7530\u6c0f\u306f\u3055\u3089\u306b\u6cd5\u4eba\u683c\u306e\u8a71\u3078\u9032\u307f\u3001\u4e00\u822c\u793e\u56e3\u6cd5\u4eba\u306f\u4f1a\u54e1\uff08\u793e\u54e1\uff09\u304c\u7406\u4e8b\u3092\u9078\u3073\u3001<strong>\u5e74\u4f1a\u8cbb\u304c\u57fa\u790e\u7684\u306a\u53ce\u5165\u3067\u3042\u308b\u305f\u3081\u4e8b\u696d\u8a08\u753b\u3082\u5358\u5e74\u5ea6\u306b\u306a\u308a\u3084\u3059\u3044<\/strong>\u3053\u3068\u3001\u4e00\u822c\u8ca1\u56e3\u6cd5\u4eba\u306f\u7b2c\u4e09\u8005\u7684\u306a\u8a55\u8b70\u54e1\u4f1a\u304c\u7406\u4e8b\u3092\u9078\u3073\u3001<strong>\u57fa\u91d1\u3092\u6301\u3064\u3053\u3068\u3067\u4e2d\u9577\u671f\u306e\u4e8b\u696d\u8a08\u753b\u3092\u7acb\u3066\u3089\u308c\u308b<\/strong>\u3053\u3068\u3092\u5bfe\u6bd4\u3057\u3066\u3044\u307e\u3059\u3002\u7d50\u8ad6\u306f\u300c\u7d50\u5c40\u306f\u904b\u55b6\u306e\u554f\u984c\u300d\u3067\u3059\u304c\u3001\u9032\u3081\u3084\u3059\u3044\u6cd5\u4eba\u5f62\u614b\u3092\u5148\u306b\u9078\u3093\u3067\u5b9f\u7e3e\u3092\u51fa\u3059\u30a2\u30d7\u30ed\u30fc\u30c1\u3082\u691c\u8a0e\u3059\u3079\u304d\u3060\u3001\u3068\u3044\u3046\u63d0\u6848\u3067\u7de0\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4e3b\u8a9e\u306e\u8a71\u304c\u3001\u610f\u601d\u6c7a\u5b9a\u306e\u69cb\u9020\u3068\u8cc7\u91d1\u306e\u6642\u9593\u8ef8\u306b\u307e\u3067\u53ca\u3093\u3067\u3044\u308b\u308f\u3051\u3067\u3059\u3002\u3053\u3053\u307e\u3067\u306f\u696d\u754c\u5185\u3067\u3088\u304f\u6574\u7406\u3055\u308c\u3066\u3044\u307e\u3059\u3002<strong>\u554f\u984c\u306f\u3001\u73fe\u5834\u3067\u306f\u3082\u30461\u3064\u4e3b\u8a9e\u304c\u5897\u3048\u308b\u3053\u3068\u304c\u3001\u307b\u3068\u3093\u3069\u66f8\u304b\u308c\u3066\u3044\u306a\u3044\u3053\u3068\u3067\u3059\u3002<\/strong><\/p>\n<h2 id=\"\u73fe\u5834\u3067\u306f\u4e3b\u8a9e\u304c3\u3064\u306b\u306a\u308b\">\u73fe\u5834\u3067\u306f\u3001\u4e3b\u8a9e\u304c3\u3064\u306b\u306a\u308b<\/h2>\n<p>\u81ea\u6cbb\u4f53\u5074\u304b\u3089\u5730\u57df\u3092\u898b\u308b\u3068\u3001\u5730\u57df\u8cc7\u6e90\u3092\u6271\u3046\u4e3b\u4f53\u306fDMO\u3060\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<ul>\n<li><strong>DMO<\/strong>\uff1a\u6765\u8a2a\u8005\u306e\u6d88\u8cbb\u984d\u3001\u5bbf\u6cca\u6570\u3001\u5468\u904a\u3002\u4e3b\u8a9e\u306f\u300c\u6765\u3066\u304f\u308c\u308b\u4eba\u300d<\/li>\n<li><strong>\u89b3\u5149\u5354\u4f1a<\/strong>\uff1a\u5730\u57df\u306e\u4e8b\u696d\u8005\u3002\u4e3b\u8a9e\u306f\u300c\u4f1a\u54e1\u306e\u4e8b\u696d\u8005\u300d<\/li>\n<li><strong>\u81ea\u6cbb\u4f53\u306e\u5e83\u5831\u30fb\u30b7\u30c6\u30a3\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30fb\u79fb\u4f4f\u5b9a\u4f4f<\/strong>\uff1a\u4f4f\u6c11\u306e\u8a87\u308a\u3001\u5b9a\u4f4f\u3001\u95a2\u4fc2\u4eba\u53e3\u3002\u4e3b\u8a9e\u306f\u300c\u4f4f\u3093\u3067\u3044\u308b\u4eba\u30fb\u3053\u308c\u304b\u3089\u4f4f\u3080\u304b\u3082\u3057\u308c\u306a\u3044\u4eba\u300d<\/li>\n<\/ul>\n<p>\u540c\u3058\u796d\u308a\u3001\u540c\u3058\u98df\u3001\u540c\u3058\u666f\u89b3\u3001\u540c\u3058\u6e29\u6d74\u65bd\u8a2d\u3092\u30013\u3064\u306e\u4e3b\u8a9e\u304c\u5225\u3005\u306b\u6271\u3044\u307e\u3059\u3002<\/p>\n<p>\u5b9f\u969b\u3001\u81ea\u6cbb\u4f53\u8077\u54e1\u3092\u8aad\u8005\u306b\u60f3\u5b9a\u3057\u305fDMO\u89e3\u8aac\u8a18\u4e8b\u3092\u5b9f\u8aad\u3057\u3066\u3082\u3001\u5185\u5bb9\u306f\u89b3\u5149\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3068\u30c7\u30fc\u30bf\u5206\u6790\u306b\u9589\u3058\u3066\u304a\u308a\u3001\u30b7\u30d3\u30c3\u30af\u30d7\u30e9\u30a4\u30c9\u3084\u79fb\u4f4f\u5b9a\u4f4f\u3068\u306e\u95a2\u4fc2\u306b\u306f\u89e6\u308c\u3089\u308c\u3066\u3044\u307e\u305b\u3093\uff08MicroAd machiage\u300cDMO\u3068\u89b3\u5149\u5354\u4f1a\u306e\u9055\u3044\u300d\uff09\u3002DMO\u3068\u89b3\u5149\u5354\u4f1a\u306e\u9055\u3044\u306f\u300c\u9867\u5ba2\u8996\u70b9\uff0f\u4e8b\u696d\u8005\u8996\u70b9\u300d\u3067\u8aac\u660e\u3055\u308c\u307e\u3059\u304c\u3001\u305d\u3053\u306b\u4f4f\u6c11\u8996\u70b9\u306f\u767b\u5834\u3057\u307e\u305b\u3093\u3002<\/p>\n<p>[\u89e3\u91c8] \u5236\u5ea6\u306f\u300c\u8a87\u308a\u3068\u611b\u7740\u300d\u3092\u5b9a\u7fa9\u306b\u66f8\u304d\u3001\u89e3\u8aac\u8a18\u4e8b\u306f\u81ea\u6cbb\u4f53\u8077\u54e1\u3092\u8aad\u8005\u306b\u7f6e\u3044\u3066\u3044\u308b\u3002\u305d\u308c\u306a\u306e\u306b\u3001<strong>\u4f4f\u6c11\u3092\u4e3b\u8a9e\u306b\u3059\u308b\u90e8\u7f72\u3068\u306e\u95a2\u4fc2\u3060\u3051\u304c\u3001\u3069\u3053\u306b\u3082\u66f8\u304b\u308c\u3066\u3044\u307e\u305b\u3093\u3002<\/strong> \u73fe\u5834\u3067\u8d77\u304d\u3066\u3044\u308b\u6469\u64e6\u306f\u3001\u307e\u3055\u306b\u305d\u306e\u7a7a\u767d\u306e\u5834\u6240\u3067\u8d77\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2 id=\"\u4e3b\u8a9e\u304c\u4e26\u8d70\u3059\u308b\u3068\u73fe\u5834\u3067\u4f55\u304c\u8d77\u304d\u308b\u304b\">\u4e3b\u8a9e\u304c\u4e26\u8d70\u3059\u308b\u3068\u3001\u73fe\u5834\u3067\u4f55\u304c\u8d77\u304d\u308b\u304b<\/h2>\n<p>3\u3064\u306e\u4e3b\u8a9e\u304c\u8abf\u6574\u306a\u3057\u306b\u8d70\u308b\u3068\u3001\u6b21\u306e3\u3064\u304c\u8d77\u304d\u307e\u3059\u3002\u3069\u308c\u3082\u5c0f\u3055\u306a\u640d\u5931\u3067\u3059\u304c\u3001\u6bce\u5e74\u7e70\u308a\u8fd4\u3055\u308c\u307e\u3059\u3002<\/p>\n<h3 id=\"\u7d20\u6750\u306e\u64ae\u308a\u76f4\u3057\">1. \u7d20\u6750\u306e\u64ae\u308a\u76f4\u3057<\/h3>\n<p>DMO\u306f\u6765\u8a2a\u8005\u5411\u3051\u306b\u3001\u8cd1\u308f\u3044\u3068\u975e\u65e5\u5e38\u304c\u4f1d\u308f\u308b\u753b\u3092\u64ae\u308a\u307e\u3059\u3002\u5e83\u5831\u8ab2\u306f\u4f4f\u6c11\u5411\u3051\u306b\u3001\u751f\u6d3b\u306e\u306a\u304b\u306b\u3042\u308b\u98a8\u666f\u3068\u3057\u3066\u540c\u3058\u796d\u308a\u3092\u64ae\u308a\u307e\u3059\u3002\u72d9\u3044\u304c\u9055\u3046\u306e\u3067\u3001\u3069\u3061\u3089\u306e\u5224\u65ad\u3082\u6b63\u3057\u3044\u3002\u305f\u3060\u3001<strong>\u540c\u3058\u65e5\u306b\u540c\u3058\u5834\u6240\u3078\u4e8c\u7d44\u304c\u5165\u308a\u3001\u7fcc\u5e74\u3082\u540c\u3058\u3053\u3068\u304c\u8d77\u304d\u307e\u3059\u3002<\/strong><\/p>\n<p>\u7d20\u6750\u306e\u8981\u4ef6\u306f\u672c\u6765\u3082\u3063\u3068\u7d30\u304b\u304f\u5206\u3051\u3089\u308c\u307e\u3059\u3002\u64ae\u5f71\u306e\u6bb5\u968e\u3067\u300c\u4e21\u65b9\u306e\u7528\u9014\u306b\u8010\u3048\u308b\u5f62\u300d\u3067\u62bc\u3055\u3048\u3066\u304a\u3051\u3070\u3001\u4e00\u5ea6\u306e\u64ae\u5f71\u3067\u8db3\u308a\u307e\u3059\u3002\u3053\u306e\u8003\u3048\u65b9\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260818-01\/\">\u8ca9\u4fc3\u7d20\u6750\u306e\u30ef\u30f3\u30bd\u30fc\u30b9\u30fb\u30de\u30eb\u30c1\u30e6\u30fc\u30b9\u8a2d\u8a08<\/a>\u3067\u6271\u3063\u305f\u3001\u9762\u3054\u3068\u306e\u4ed5\u69d8\u5dee\u3092\u5148\u306b\u628a\u63e1\u3057\u3066\u304b\u3089\u64ae\u308b\u624b\u9806\u3068\u307e\u3063\u305f\u304f\u540c\u3058\u3067\u3059\u3002<\/p>\n<h3 id=\"\u4e8b\u696d\u8005\u3078\u306e\u4e8c\u91cd\u306e\u4f9d\u983c\">2. \u4e8b\u696d\u8005\u3078\u306e\u4e8c\u91cd\u306e\u4f9d\u983c<\/h3>\n<p>\u5730\u57df\u306e\u98f2\u98df\u5e97\u3084\u5bbf\u306b\u3068\u3063\u3066\u3001DMO\u3082\u89b3\u5149\u5354\u4f1a\u3082\u5e02\u5f79\u6240\u3082\u300c\u5730\u57df\u304b\u3089\u6765\u305f\u4f9d\u983c\u300d\u3067\u3059\u3002\u53d6\u6750\u3001\u5199\u771f\u63d0\u4f9b\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u30a4\u30d9\u30f3\u30c8\u51fa\u5e97\u306e\u6253\u8a3a\u3002<strong>\u9001\u308a\u624b\u306e\u5074\u3067\u306f\u5225\u306e\u4e8b\u696d\u3067\u3082\u3001\u53d7\u3051\u624b\u306e\u5074\u3067\u306f\u540c\u3058\u76f8\u624b\u304b\u3089\u306e\u4f9d\u983c\u304c\u7d9a\u3044\u3066\u3044\u308b<\/strong>\u3088\u3046\u306b\u898b\u3048\u307e\u3059\u3002<\/p>\n<p>\u5354\u529b\u3057\u3066\u304f\u308c\u308b\u4e8b\u696d\u8005\u307b\u3069\u8ca0\u8377\u304c\u96c6\u4e2d\u3057\u307e\u3059\u3002\u305d\u3057\u3066\u8ca0\u8377\u304c\u95be\u5024\u3092\u8d85\u3048\u305f\u3068\u304d\u3001\u65ad\u3089\u308c\u308b\u306e\u306f\u305f\u3044\u3066\u3044\u5f8c\u304b\u3089\u6765\u305f\u307b\u3046\u3067\u3059\u3002\u9806\u756a\u306e\u554f\u984c\u3067\u3042\u3063\u3066\u3001\u4e8b\u696d\u306e\u91cd\u8981\u5ea6\u3068\u306f\u95a2\u4fc2\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<h3 id=\"\u540c\u3058\u6708\u306b\u4f3c\u305f\u4f01\u753b\u304c\u4e26\u3076\">3. \u540c\u3058\u6708\u306b\u4f3c\u305f\u4f01\u753b\u304c\u4e26\u3076<\/h3>\n<p>\u79cb\u306e\u98df\u3001\u51ac\u306e\u30a4\u30eb\u30df\u30cd\u30fc\u30b7\u30e7\u30f3\u3001\u6625\u306e\u685c\u3002\u5b63\u7bc0\u6027\u306e\u3042\u308b\u5730\u57df\u8cc7\u6e90\u306f\u3001\u653e\u3063\u3066\u304a\u304f\u3068\u5168\u54e1\u304c\u540c\u3058\u6708\u306b\u4f01\u753b\u3057\u307e\u3059\u3002<strong>\u4f4f\u6c11\u304b\u3089\u898b\u308b\u3068\u300c\u4eca\u6708\u306f\u5e02\u306e\u4f01\u753b\u3068DMO\u306e\u4f01\u753b\u304c\u4e21\u65b9\u3042\u308b\u300d\u3068\u3044\u3046\u72b6\u614b<\/strong>\u306b\u306a\u308a\u3001\u3069\u3061\u3089\u3082\u52d5\u54e1\u304c\u4f38\u3073\u307e\u305b\u3093\u3002<\/p>\n<h2 id=\"\u5206\u754c\u306e\u8a2d\u8a08\u3069\u3053\u3092\u5171\u6709\u3057\u3069\u3053\u3092\u5206\u3051\u308b\u304b\">\u5206\u754c\u306e\u8a2d\u8a08\uff1a\u3069\u3053\u3092\u5171\u6709\u3057\u3001\u3069\u3053\u3092\u5206\u3051\u308b\u304b<\/h2>\n<p>\u6253\u3061\u624b\u306f\u7d71\u5408\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u9055\u3046\u3082\u306e\u3092\u4e00\u672c\u306b\u3059\u308b\u3068\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u920d\u308a\u307e\u3059\u3002\u6c7a\u3081\u308b\u306e\u306f\u3001\u5171\u6709\u3059\u308b\u5c64\u3068\u5206\u3051\u308b\u5c64\u306e\u7dda\u5f15\u304d\u3067\u3059\u3002<\/p>\n<div style=\"overflow-x:auto;-webkit-overflow-scrolling:touch;margin:1.4em 0;\">\n<table style=\"border-collapse:collapse;width:100%;min-width:640px;font-family:inherit;border:1px solid #e5eaed;border-radius:10px;overflow:hidden;box-shadow:0 1px 3px rgba(10,45,60,.06);\">\n<colgroup>\n<col style=\"width:16.5%;\">\n<col style=\"width:23.6%;\">\n<col style=\"width:29.1%;\">\n<col style=\"width:30.8%;\">\n<\/colgroup>\n<thead>\n<tr>\n<th style=\"background:#0a86ac;color:#fff;padding:12px 13px;text-align:left;font-size:13.5px;font-weight:700;letter-spacing:.02em;border:none;vertical-align:middle;\">\n\u8981\u7d20\n<\/th>\n<th style=\"background:#0a86ac;color:#fff;padding:12px 13px;text-align:left;font-size:13.5px;font-weight:700;letter-spacing:.02em;border:none;vertical-align:middle;\">\nDMO\uff08\u6765\u8a2a\u8005\u304c\u4e3b\u8a9e\uff09\n<\/th>\n<th style=\"background:#0a86ac;color:#fff;padding:12px 13px;text-align:left;font-size:13.5px;font-weight:700;letter-spacing:.02em;border:none;vertical-align:middle;\">\n\u81ea\u6cbb\u4f53\u5e83\u5831\u30fb\u79fb\u4f4f\u5b9a\u4f4f\uff08\u4f4f\u6c11\u304c\u4e3b\u8a9e\uff09\n<\/th>\n<th style=\"background:#0a86ac;color:#fff;padding:12px 13px;text-align:left;font-size:13.5px;font-weight:700;letter-spacing:.02em;border:none;vertical-align:middle;\">\n\u7f6e\u304d\u65b9\n<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;background:#f3f8fa;font-size:13.5px;font-weight:700;color:#17323c;vertical-align:top;line-height:1.75;white-space:nowrap;\">\n\u5199\u771f\u30fb\u52d5\u753b\u306e\u7d20\u6750\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u8cd1\u308f\u3044\u30fb\u975e\u65e5\u5e38\u30fb\u56de\u904a\u306e\u5c0e\u7dda\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u751f\u6d3b\u306e\u306a\u304b\u30fb\u95a2\u308f\u3063\u3066\u3044\u308b\u4eba\u306e\u9854\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n<strong>\u5171\u6709\u3059\u308b\u3002<\/strong>\u64ae\u5f71\u3092\u4e00\u672c\u5316\u3057\u3001\u4e21\u65b9\u306e\u8981\u4ef6\u3092\u6e80\u305f\u3059\u5f62\u3067\u62bc\u3055\u3048\u308b\n<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;background:#f3f8fa;font-size:13.5px;font-weight:700;color:#17323c;vertical-align:top;line-height:1.75;white-space:nowrap;\">\n\u30e1\u30c3\u30bb\u30fc\u30b8\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u6765\u308b\u7406\u7531\uff08\u6d88\u8cbb\u30fb\u4f53\u9a13\uff09\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u4f4f\u307f\u7d9a\u3051\u308b\u7406\u7531\u30fb\u623b\u308b\u7406\u7531\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u5206\u3051\u308b\u3002\u3053\u3053\u3092\u6df7\u305c\u308b\u3068\u4e21\u65b9\u304c\u920d\u308b\n<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;background:#f3f8fa;font-size:13.5px;font-weight:700;color:#17323c;vertical-align:top;line-height:1.75;white-space:nowrap;\">\n\u30bf\u30fc\u30b2\u30c3\u30c8\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u5546\u570f\u5916\u306e\u6765\u8a2a\u8005\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u4f4f\u6c11\u30fb\u51fa\u8eab\u8005\u30fb\u79fb\u4f4f\u691c\u8a0e\u5c64\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u5206\u3051\u308b\u3002\u91cd\u306a\u308b\u306e\u306f\u95a2\u4fc2\u4eba\u53e3\u306e\u5c64\u3060\u3051\n<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;background:#f3f8fa;font-size:13.5px;font-weight:700;color:#17323c;vertical-align:top;line-height:1.75;white-space:nowrap;\">\n\u767a\u4fe1\u306e\u9762\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u65c5\u884c\u7cfb\u30fb\u691c\u7d22\u30fbOTA\u30fb\u5e83\u57dfSNS\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u5e83\u5831\u7d19\u30fb\u516c\u5f0fSNS\u30fb\u5730\u57df\u5185\u306e\u9762\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u5206\u3051\u308b\u3002\u305f\u3060\u3057\u7d20\u6750\u306f\u5171\u6709\u3059\u308b\n<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;background:#f3f8fa;font-size:13.5px;font-weight:700;color:#17323c;vertical-align:top;line-height:1.75;white-space:nowrap;\">\n\u4e8b\u696d\u8005\u3078\u306e\u4f9d\u983c\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u53d6\u6750\u30fb\u5546\u54c1\u9020\u6210\u30fb\u53d7\u5165\u6574\u5099\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u53d6\u6750\u30fb\u4f4f\u6c11\u5411\u3051\u4f01\u753b\u30fb\u79fb\u4f4f\u8005\u306e\u53d7\u5165\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n<strong>\u5171\u6709\u3059\u308b\u3002<\/strong>\u4f9d\u983c\u306e\u7a93\u53e3\u3068\u30ab\u30ec\u30f3\u30c0\u30fc\u3092\u4e00\u672c\u5316\u3059\u308b\n<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;background:#f3f8fa;font-size:13.5px;font-weight:700;color:#17323c;vertical-align:top;line-height:1.75;white-space:nowrap;\">\n\u5e74\u9593\u30ab\u30ec\u30f3\u30c0\u30fc\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u7e41\u5fd9\u671f\u306b\u5408\u308f\u305b\u305f\u4f01\u753b\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u5e74\u5ea6\u3068\u8b70\u4f1a\u65e5\u7a0b\u306b\u5408\u308f\u305b\u305f\u4f01\u753b\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:1px solid #e5eaed;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n<strong>\u5171\u6709\u3059\u308b\u3002<\/strong>\u4f01\u753b\u306e\u91cd\u8907\u306f\u3053\u3053\u3067\u3057\u304b\u898b\u3048\u306a\u3044\n<\/td>\n<\/tr>\n<tr>\n<td style=\"padding:11px 13px;border-bottom:none;background:#f3f8fa;font-size:13.5px;font-weight:700;color:#17323c;vertical-align:top;line-height:1.75;white-space:nowrap;\">\n\u6307\u6a19\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:none;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u6d88\u8cbb\u984d\u30fb\u5bbf\u6cca\u30fb\u5468\u904a\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:none;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u8a8d\u77e5\u30fb\u8a87\u308a\u30fb\u8ee2\u5165\n<\/td>\n<td style=\"padding:11px 13px;border-bottom:none;font-size:13.5px;color:#3a4a52;vertical-align:top;line-height:1.75;\">\n\u5206\u3051\u308b\u3002\u305f\u3060\u3057\u4f5c\u6cd5\u306f\u5171\u901a\uff08\u5f8c\u8ff0\uff09\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>\u8868\u306b\u3059\u308b\u3068\u3001\u5171\u6709\u3059\u3079\u304d\u306a\u306e\u306f<strong>\u7d20\u6750\u30fb\u4f9d\u983c\u7a93\u53e3\u30fb\u30ab\u30ec\u30f3\u30c0\u30fc<\/strong>\u306e3\u3064\u306b\u96c6\u7d04\u3055\u308c\u307e\u3059\u3002\u3044\u305a\u308c\u3082\u300c\u5730\u57df\u306e\u5916\u306b\u51fa\u3059\u524d\u300d\u306e\u5de5\u7a0b\u3067\u3059\u3002<strong>\u5916\u306b\u51fa\u3057\u305f\u3042\u3068\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u3001\u3080\u3057\u308d\u5206\u3051\u305f\u307b\u3046\u304c\u3088\u3044\u3002<\/strong> \u5206\u754c\u306e\u7dda\u306f\u3001\u767a\u4fe1\u306e\u624b\u524d\u306b\u5f15\u304d\u307e\u3059\u3002<\/p>\n<h2 id=\"\u8ab0\u304c\u8abf\u6574\u5f79\u3092\u6301\u3064\u306e\u304b\">\u8ab0\u304c\u8abf\u6574\u5f79\u3092\u6301\u3064\u306e\u304b<\/h2>\n<p>3\u3064\u306e\u4e3b\u8a9e\u3092\u307e\u305f\u3050\u8abf\u6574\u3092\u3001\u8ab0\u304c\u6301\u3064\u304b\u3002\u3053\u3053\u304c\u6c7a\u307e\u3089\u306a\u3044\u3068\u8868\u306f\u7d75\u306b\u63cf\u3044\u305f\u9905\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u89b3\u5149\u5e81\u304cDMO\u306e\u57fa\u790e\u7684\u306a\u5f79\u5272\u306b\u6319\u3052\u305f3\u3064\u76ee\u306f\u300c\u591a\u69d8\u306a\u95a2\u4fc2\u8005\u3068\u306e\u4f53\u5236\u69cb\u7bc9\u53ca\u3073\u5408\u610f\u5f62\u6210\u300d\u3067\u3059\u3002\u5236\u5ea6\u4e0a\u3001\u8abf\u6574\u6a5f\u80fd\u306fDMO\u5074\u306b\u7f6e\u304b\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>[\u89e3\u91c8] \u305f\u3060\u3057\u73fe\u5b9f\u306b\u306f\u3001DMO\u304c\u81ea\u6cbb\u4f53\u306e\u5e83\u5831\u8ab2\u3084\u79fb\u4f4f\u5b9a\u4f4f\u62c5\u5f53\u3092\u300c\u95a2\u4fc2\u8005\u300d\u3068\u3057\u3066\u62db\u96c6\u3067\u304d\u308b\u304b\u306f\u3001\u5730\u57df\u306b\u3088\u3063\u3066\u304b\u306a\u308a\u9055\u3044\u307e\u3059\u3002DMO\u306e\u8ca1\u6e90\u304c\u884c\u653f\u304b\u3089\u306e\u62e0\u51fa\u306b\u4f9d\u5b58\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u306a\u304a\u3055\u3089\u3067\u3059\u3002\u5236\u5ea6\u4e0a\u305d\u3046\u66f8\u3044\u3066\u3042\u308b\u3053\u3068\u3068\u3001\u5b9f\u52d9\u3067\u305d\u306e\u8abf\u6574\u529b\u3092\u767a\u63ee\u3067\u304d\u308b\u3053\u3068\u306f\u5225\u306e\u554f\u984c\u3067\u3059\u3002<\/p>\n<p>\u5bfe\u7acb\u3059\u308b\u8aad\u307f\u65b9\u3082\u7f6e\u3044\u3066\u304a\u304d\u307e\u3059\u3002<strong>\u300c\u8abf\u6574\u5f79\u306f\u81ea\u6cbb\u4f53\u304c\u6301\u3064\u3079\u304d\u3060\u300d<\/strong>\u3068\u3044\u3046\u8003\u3048\u65b9\u3082\u6210\u308a\u7acb\u3061\u307e\u3059\u3002\u5e83\u5831\u30fb\u79fb\u4f4f\u5b9a\u4f4f\u30fb\u89b3\u5149\u306e\u6240\u7ba1\u306f\u3044\u305a\u308c\u3082\u5e81\u5185\u306b\u3042\u308a\u3001\u5e81\u5185\u306e\u6a2a\u4e32\u306f\u672c\u6765\u81ea\u6cbb\u4f53\u306e\u4ed5\u4e8b\u3060\u304b\u3089\u3067\u3059\u3002\u3053\u306e\u7acb\u5834\u3092\u53d6\u308b\u306a\u3089\u3001DMO\u306f\u89b3\u5149\u306e\u5b9f\u884c\u4e3b\u4f53\u306b\u5fb9\u3057\u3001\u4e3b\u8a9e\u3092\u307e\u305f\u3050\u8abf\u6574\u306f\u4f01\u753b\u90e8\u9580\u304c\u62c5\u3046\u5f62\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3069\u3061\u3089\u304c\u6b63\u3057\u3044\u304b\u306f\u5730\u57df\u306e\u4f53\u5236\u306b\u3088\u308a\u307e\u3059\u3002\u6c7a\u3081\u308b\u3079\u304d\u306f\u6b63\u89e3\u3067\u306f\u306a\u304f\u3001<strong>\u300c\u4eca\u5e74\u306f\u8ab0\u304c\u6301\u3064\u304b\u300d\u3092\u660e\u6587\u5316\u3059\u308b\u3053\u3068<\/strong>\u3067\u3059\u3002\u6301\u3061\u4e3b\u304c\u7a7a\u6b04\u306e\u307e\u307e\u5e74\u5ea6\u304c\u59cb\u307e\u308b\u3068\u3001\u5fc5\u305a\u524d\u8ff0\u306e3\u3064\u304c\u8d77\u304d\u307e\u3059\u3002<\/p>\n<h2 id=\"\u4e3b\u4f53\u304c\u5206\u304b\u308c\u305f\u307e\u307e\u56de\u3057\u305f\u5b9f\u4f8b\u5927\u6751\u6e7e\u30e2\u30c7\u30eb\">\u4e3b\u4f53\u304c\u5206\u304b\u308c\u305f\u307e\u307e\u56de\u3057\u305f\u5b9f\u4f8b\uff1a\u5927\u6751\u6e7e\u30e2\u30c7\u30eb<\/h2>\n<p>\u5f0a\u793e\u304c\u5f53\u4e8b\u8005\u3068\u3057\u3066\u95a2\u308f\u3063\u3066\u3044\u308b\u9577\u5d0e\u770c\u306e\u5927\u6751\u6e7e\u3067\u306f\u3001\u89b3\u5149\u3068\u5730\u57df\u7d4c\u6e08\u306e\u4e3b\u4f53\u304c\u6700\u521d\u304b\u3089\u5206\u304b\u308c\u3066\u3044\u307e\u3059\u3002\u5730\u57df\u5546\u793e\u3001\u6ede\u5728\u62e0\u70b9\u3001\u6d3e\u9063\u578b\u306e\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3001\u81ea\u524d\u306e\u30e1\u30c7\u30a3\u30a2\u3002\u305d\u308c\u305e\u308c\u5225\u306e\u4e3b\u4f53\u304c\u5225\u306e\u5f79\u5272\u3092\u6301\u3061\u3001\u305d\u306e\u3046\u3048\u3067\u7d20\u6750\u3068\u60c5\u5831\u3092\u5171\u6709\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u8a73\u3057\u304f\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260601-01\/\">\u5927\u6751\u6e7e\u30e2\u30c7\u30eb\u8a73\u89e3<\/a>\u306b\u66f8\u304d\u307e\u3057\u305f\u304c\u3001\u3053\u306e\u69cb\u9020\u3067\u52b9\u3044\u3066\u3044\u308b\u306e\u306f\u3001<strong>\u4e3b\u4f53\u3092\u7d71\u5408\u3057\u306a\u304b\u3063\u305f\u3053\u3068<\/strong>\u3067\u3059\u3002\u7d71\u5408\u3059\u308b\u3068\u610f\u601d\u6c7a\u5b9a\u304c\u9045\u304f\u306a\u308a\u3001\u5404\u4e3b\u4f53\u304c\u6301\u3063\u3066\u3044\u305f\u6a5f\u52d5\u529b\u304c\u843d\u3061\u307e\u3059\u3002\u5206\u304b\u308c\u305f\u307e\u307e\u3001\u5171\u6709\u3059\u3079\u304d\u5c64\u3060\u3051\u3092\u5171\u6709\u3059\u308b\u3002\u524d\u7bc0\u306e\u8868\u3068\u540c\u3058\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n<h2 id=\"dmo\u3067\u306a\u3044\u5f62\u3067\u6a5f\u80fd\u3057\u305f\u4f8b\u9759\u5ca1\u30b5\u30a6\u30ca\u5354\u8b70\u4f1a\">DMO\u3067\u306a\u3044\u5f62\u3067\u6a5f\u80fd\u3057\u305f\u4f8b\uff1a\u9759\u5ca1\u30b5\u30a6\u30ca\u5354\u8b70\u4f1a<\/h2>\n<p>\u3082\u3046\u4e00\u3064\u3001DMO\u3068\u3044\u3046\u67a0\u7d44\u307f\u3092\u53d6\u3089\u305a\u306b\u52d5\u3044\u305f\u4f8b\u3092\u6319\u3052\u307e\u3059\u3002<\/p>\n<p>\u9759\u5ca1\u30b5\u30a6\u30ca\u5354\u8b70\u4f1a\u306f\u3001\u770c\u5185\u306e\u30b5\u30a6\u30ca\u65bd\u8a2d\u30fb\u95a2\u9023\u4e8b\u696d\u8005\u304c\u96c6\u307e\u3063\u3066\u767a\u8db3\u3057\u300195\u56e3\u4f53\u898f\u6a21\u307e\u3067\u5e83\u304c\u3063\u305f\u306e\u3061\u3001\u770c\u306e\u59d4\u8a17\u4e8b\u696d\u3092\u53d7\u3051\u3001\u9759\u5ca1\u30fb\u5c71\u68a8\u30fb\u9577\u91ce\u306e3\u770c\u5468\u904a\u306b\u307e\u3067\u5c55\u958b\u3057\u307e\u3057\u305f\u3002\u7d4c\u7def\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260601-02\/\">\u30b5\u30a6\u30ca\u3067\u5730\u57df\u6d3b\u6027\u5316\uff5c\u9759\u5ca1\u30b5\u30a6\u30ca\u5354\u8b70\u4f1a95\u56e3\u4f53\u30fb3\u770c\u5468\u904a\u3078\u306e\u767a\u5c55\u53f2<\/a>\u306b\u307e\u3068\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u5354\u8b70\u4f1a\u306f\u89b3\u5149\u5730\u57df\u3065\u304f\u308a\u6cd5\u4eba\uff08DMO\uff09\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u767b\u9332\u3082\u53d7\u3051\u3066\u3044\u307e\u305b\u3093\u3002<\/p>\n<p>[\u89e3\u91c8] \u3053\u3053\u3067\u66f8\u304d\u305f\u3044\u306e\u306f\u3001DMO\u3068\u3044\u3046\u5f62\u304c\u8981\u3089\u306a\u3044\u3068\u3044\u3046\u8a71\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<strong>\u3053\u306e\u5730\u57df\u3067\u306f\u3001\u3053\u306e\u5f62\u304c\u6a5f\u80fd\u3057\u305f<\/strong>\u3068\u3044\u3046\u4e8b\u5b9f\u306e\u63d0\u793a\u3067\u3059\u3002\u6a5f\u80fd\u3057\u305f\u7406\u7531\u3092\u4e3b\u8a9e\u306e\u89b3\u70b9\u3067\u8aad\u3080\u3068\u3001\u3053\u3046\u306a\u308a\u307e\u3059\u3002\u4e8b\u696d\u8005\uff08\u30b5\u30a6\u30ca\u65bd\u8a2d\uff09\u304c\u4e3b\u8a9e\u306e\u307e\u307e\u96c6\u307e\u308a\u3001\u305d\u3053\u3078\u770c\u306e\u59d4\u8a17\u3068\u3044\u3046\u5f62\u3067\u884c\u653f\u306e\u4e3b\u8a9e\u304c\u5f8c\u304b\u3089\u4e57\u308a\u307e\u3057\u305f\u3002\u9806\u756a\u304c\u9006\u2500\u2500\u5148\u306b\u5668\u3092\u4f5c\u3063\u3066\u4e8b\u696d\u8005\u3092\u96c6\u3081\u308b\u2500\u2500\u3060\u3063\u305f\u3089\u3001\u540c\u3058\u901f\u3055\u3067\u306f\u52d5\u304b\u306a\u304b\u3063\u305f\u306f\u305a\u3067\u3059\u3002<\/p>\n<p>\u88cf\u8fd4\u3057\u3066\u8a00\u3048\u3070\u3001<strong>\u3059\u3067\u306b\u4e8b\u696d\u8005\u304c\u52d5\u3044\u3066\u3044\u308b\u5730\u57df\u3068\u3001\u3053\u308c\u304b\u3089\u52d5\u304b\u3059\u5730\u57df\u3067\u306f\u3001\u7f6e\u304f\u3079\u304d\u5668\u304c\u9055\u3044\u307e\u3059\u3002<\/strong> DMO\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u81ea\u6cbb\u4f53\u306b\u3068\u3063\u3066\u3001\u3053\u306e\u9055\u3044\u306f\u52b9\u304d\u307e\u3059\u3002\u52d5\u3044\u3066\u3044\u308b\u4e3b\u4f53\u304c\u3042\u308b\u306a\u3089\u3001\u5668\u3092\u5148\u306b\u4f5c\u308b\u3088\u308a\u3001\u305d\u306e\u4e3b\u4f53\u306b\u884c\u653f\u306e\u4e3b\u8a9e\u3092\u4e57\u305b\u308b\u307b\u3046\u304c\u65e9\u3044\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2 id=\"\u6307\u6a19\u306e\u8a71\u306f\u3053\u3053\u3067\u306f\u6271\u3044\u307e\u305b\u3093\">\u6307\u6a19\u306e\u8a71\u306f\u3053\u3053\u3067\u306f\u6271\u3044\u307e\u305b\u3093<\/h2>\n<p>\u4e3b\u8a9e\u304c3\u3064\u3042\u308b\u3068\u3001\u5f53\u7136\u306a\u304c\u3089\u6307\u6a19\u30823\u7cfb\u7d71\u306b\u306a\u308a\u307e\u3059\u3002\u6d88\u8cbb\u984d\u30fb\u5bbf\u6cca\u6570\u3067\u6e2c\u308b\u3082\u306e\u3001\u4e8b\u696d\u8005\u306e\u58f2\u4e0a\u3067\u6e2c\u308b\u3082\u306e\u3001\u8a8d\u77e5\u30fb\u8a87\u308a\u30fb\u8ee2\u5165\u3067\u6e2c\u308b\u3082\u306e\u3002<\/p>\n<p>\u3053\u306e\u8ad6\u70b9\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260825-01\/\">\u5730\u57df\u30de\u30fc\u30b1\u306eKPI\u8a2d\u8a08\u8a73\u89e3<\/a>\u3067\u3001DMO\u306eKGI\u30fbKSF\u30fbKPI\u306e\u4e8c\u968e\u5efa\u3066\u69cb\u9020\u307e\u3067\u542b\u3081\u3066\u8a73\u3057\u304f\u66f8\u3044\u3066\u3044\u307e\u3059\u3002\u8ca1\u6e90\u3054\u3068\u306b\u9055\u3046\u6307\u6a19\u306e\u4f5c\u6cd5\u3001\u6e2c\u308a\u306b\u304f\u3044\u6307\u6a19\u3092\u5236\u5ea6\u306b\u901a\u3059\u624b\u9806\u3082\u540c\u3058\u8a18\u4e8b\u306b\u307e\u3068\u3081\u307e\u3057\u305f\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u91cd\u8907\u3055\u305b\u305a\u3001\u305d\u3061\u3089\u3078\u304a\u9001\u308a\u3057\u307e\u3059\u3002<\/p>\n<h2 id=\"\u660e\u65e5\u304b\u3089\u52d5\u304b\u3059\u306a\u3089\u9806\u756a\u306f\u3053\u306e3\u3064\">\u660e\u65e5\u304b\u3089\u52d5\u304b\u3059\u306a\u3089\u3001\u9806\u756a\u306f\u3053\u306e3\u3064<\/h2>\n<ol type=\"1\">\n<li><strong>\u4eca\u5e74\u306e\u8abf\u6574\u5f79\u30921\u4eba\u6c7a\u3081\u3066\u3001\u540d\u524d\u3092\u66f8\u304f\u3002<\/strong> \u7d44\u7e54\u3067\u306f\u306a\u304f\u500b\u4eba\u540d\u3067\u6c7a\u3081\u307e\u3059\u3002DMO\u5074\u304b\u4f01\u753b\u90e8\u9580\u304b\u306f\u5730\u57df\u306e\u4f53\u5236\u6b21\u7b2c\u3067\u3059\u3002\u7a7a\u6b04\u3067\u5e74\u5ea6\u3092\u59cb\u3081\u306a\u3044\u3053\u3068\u306e\u307b\u3046\u304c\u5927\u4e8b\u3067\u3059<\/li>\n<li><strong>\u5e74\u9593\u30ab\u30ec\u30f3\u30c0\u30fc\u30921\u679a\u306b\u3059\u308b\u3002<\/strong> DMO\u30fb\u89b3\u5149\u5354\u4f1a\u30fb\u5e83\u5831\u30fb\u79fb\u4f4f\u5b9a\u4f4f\u306e\u4f01\u753b\u3092\u3001\u6708\u3054\u3068\u306e\u5217\u306b\u4e26\u3079\u308b\u3060\u3051\u3067\u3001\u91cd\u8907\u306f\u305d\u306e\u5834\u3067\u898b\u3048\u307e\u3059\u3002\u30b7\u30b9\u30c6\u30e0\u306f\u8981\u308a\u307e\u305b\u3093<\/li>\n<li><strong>\u6b21\u306e\u64ae\u5f71\u3092\u4e00\u672c\u5316\u3059\u308b\u3002<\/strong> \u76f4\u8fd1\u3067\u4e88\u5b9a\u3057\u3066\u3044\u308b\u64ae\u5f71\u30921\u4ef6\u9078\u3073\u3001\u4e21\u65b9\u306e\u7528\u9014\u306e\u8981\u4ef6\u3092\u5148\u306b\u6d17\u3044\u51fa\u3057\u3066\u304b\u3089\u64ae\u308a\u307e\u3059\u30021\u56de\u3067\u52b9\u679c\u304c\u51fa\u308b\u306e\u3067\u3001\u5e81\u5185\u306e\u8aac\u5f97\u6750\u6599\u306b\u306a\u308a\u307e\u3059<\/li>\n<\/ol>\n<h2 id=\"\u307e\u3068\u3081\">\u307e\u3068\u3081<\/h2>\n<ul>\n<li>\u89b3\u5149\u5e81\u306e\u5b9a\u7fa9\u306b\u306f<strong>\u300c\u8a87\u308a\u3068\u611b\u7740\u300d\u304c\u5165\u3063\u3066\u304a\u308a<\/strong>\u3001\u57fa\u790e\u7684\u306a\u5f79\u5272\u306b\u3082\u300c\u5f79\u5272\u5206\u62c5\u300d\u300c\u5408\u610f\u5f62\u6210\u300d\u304c\u660e\u8a18\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u5236\u5ea6\u304c\u8a9e\u3063\u3066\u3044\u306a\u3044\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093<\/li>\n<li>\u8db3\u308a\u306a\u3044\u306e\u306f\u8a9e\u3067\u306f\u306a\u304f<strong>\u5b9b\u5148<\/strong>\u3067\u3059\u3002\u5f79\u5272\u5206\u62c5\u306e\u76f8\u624b\u3068\u3057\u3066\u3001\u81ea\u6cbb\u4f53\u306e\u5e83\u5831\u8ab2\u30fb\u79fb\u4f4f\u5b9a\u4f4f\u62c5\u5f53\u306f\u60f3\u5b9a\u3055\u308c\u3066\u3044\u307e\u305b\u3093<\/li>\n<li>\u696d\u754c\u5185\u3067\u306f\u4e3b\u8a9e\u306f2\u3064\uff08\u4e8b\u696d\u8005\u8996\u70b9\uff0f\u9867\u5ba2\u8996\u70b9\uff09\u3067\u8ad6\u3058\u3089\u308c\u3066\u304d\u307e\u3057\u305f\u3002\u73fe\u5834\u3067\u306f\u3053\u3053\u306b<strong>\u4f4f\u6c11\u8996\u70b9<\/strong>\u304c\u52a0\u308f\u308a\u30013\u3064\u306b\u306a\u308a\u307e\u3059<\/li>\n<li>\u4e3b\u8a9e\u304c\u8abf\u6574\u306a\u3057\u306b\u4e26\u8d70\u3059\u308b\u3068\u3001<strong>\u7d20\u6750\u306e\u64ae\u308a\u76f4\u3057\u30fb\u4e8b\u696d\u8005\u3078\u306e\u4e8c\u91cd\u4f9d\u983c\u30fb\u4f01\u753b\u306e\u91cd\u8907<\/strong>\u304c\u6bce\u5e74\u8d77\u304d\u307e\u3059<\/li>\n<li>\u6253\u3061\u624b\u306f\u7d71\u5408\u3067\u306f\u306a\u304f<strong>\u5206\u754c<\/strong>\u3067\u3059\u3002\u5171\u6709\u3059\u308b\u306e\u306f\u7d20\u6750\u30fb\u4f9d\u983c\u7a93\u53e3\u30fb\u30ab\u30ec\u30f3\u30c0\u30fc\u306e3\u3064\u3002\u30e1\u30c3\u30bb\u30fc\u30b8\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u306f\u3080\u3057\u308d\u5206\u3051\u307e\u3059<\/li>\n<li>\u6c7a\u3081\u308b\u3079\u304d\u306f\u6b63\u89e3\u3067\u306f\u306a\u304f\u3001<strong>\u4eca\u5e74\u306e\u8abf\u6574\u5f79\u3092\u8ab0\u304c\u6301\u3064\u304b<\/strong>\u3067\u3059<\/li>\n<\/ul>\n<h3 id=\"\u95a2\u9023\u8a18\u4e8b\">\u95a2\u9023\u8a18\u4e8b<\/h3>\n<ul>\n<li><a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260529-01\/\">\u5730\u57df\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff5c\u5730\u65b9\u4f01\u696d\u30fb\u81ea\u6cbb\u4f53\u304c\u62bc\u3055\u3048\u308b\u5168\u4f53\u8a2d\u8a08<\/a>\uff1a\u3053\u306e\u8a18\u4e8b\u306e\u4e0a\u4f4d\u3002\u5730\u57df\u30de\u30fc\u30b1\u5168\u4f53\u306e\u306a\u304b\u3067\u306e\u89b3\u5149\u306e\u4f4d\u7f6e<\/li>\n<li><a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260825-01\/\">\u5730\u57df\u30de\u30fc\u30b1\u306eKPI\u8a2d\u8a08\u8a73\u89e3\uff5c\u300c\u6e2c\u308a\u306b\u304f\u3044\u304c\u610f\u5473\u306e\u3042\u308b\u6307\u6a19\u300d\u3092\u5236\u5ea6\u306b\u901a\u3059\u624b\u9806<\/a>\uff1aDMO\u306eKGI\u30fbKSF\u30fbKPI\u306f\u3053\u3061\u3089<\/li>\n<li><a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260601-01\/\">\u5927\u6751\u6e7e\u30e2\u30c7\u30eb\u8a73\u89e3\uff5c\u5730\u57df\u5546\u793e\u00d7\u62e0\u70b9\u00d7\u6d3e\u9063\u578b\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u00d7\u81ea\u524d\u30e1\u30c7\u30a3\u30a2\u3067\u5730\u57df\u3092\u56de\u3059\u5b9f\u88c5<\/a>\uff1a\u4e3b\u4f53\u304c\u5206\u304b\u308c\u305f\u307e\u307e\u56de\u3059\u69cb\u9020<\/li>\n<li><a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260601-02\/\">\u30b5\u30a6\u30ca\u3067\u5730\u57df\u6d3b\u6027\u5316\uff5c\u9759\u5ca1\u30b5\u30a6\u30ca\u5354\u8b70\u4f1a95\u56e3\u4f53\u30fb3\u770c\u5468\u904a\u3078\u306e\u767a\u5c55\u53f2<\/a>\uff1a\u4e8b\u696d\u8005\u304c\u4e3b\u8a9e\u306e\u307e\u307e\u5e83\u304c\u3063\u305f\u7d4c\u7def<\/li>\n<li><a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260904-01\/\">\u5730\u57df\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u8a2d\u8a08\u30d5\u30ec\u30fc\u30e0\uff5c\u5730\u57df\u8cc7\u6e90\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u565b\u307f\u5408\u308f\u306a\u3044\u3068\u304d\u306b\u3001\u3069\u3061\u3089\u3092\u52d5\u304b\u3059\u304b<\/a>\uff1a\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u5206\u3051\u308b\u3068\u304d\u306e\u571f\u53f0<\/li>\n<li><a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260818-01\/\">\u8ca9\u4fc3\u7d20\u6750\u306e\u30ef\u30f3\u30bd\u30fc\u30b9\u30fb\u30de\u30eb\u30c1\u30e6\u30fc\u30b9\u8a2d\u8a08\uff5c\u9762\u3054\u3068\u306e\u4ed5\u69d8\u5dee\u3068\u3001\u4f5c\u308a\u76f4\u3057\u3092\u306a\u304f\u3059\u64ae\u5f71\u30fb\u5207\u308a\u51fa\u3057\u306e\u624b\u9806<\/a>\uff1a\u7d20\u6750\u3092\u5171\u6709\u3059\u308b\u5b9f\u88c5<\/li>\n<li><a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260827-01\/\">Instagram\u3067\u5730\u5143\u5ba2\u306b\u5c4a\u304b\u305b\u308b\u8a2d\u8a08\uff5c\u5546\u570f\u3092\u6307\u5b9a\u3067\u304d\u308b\u9762\u30fb\u5bc4\u305b\u308b\u9762\u30fb\u5f85\u3064\u9762<\/a>\uff1a\u4f4f\u6c11\u5411\u3051\u306e\u9762\u306e\u8a2d\u8a08<\/li>\n<\/ul>\n<hr \/>\n<h2 id=\"\u3088\u304f\u3042\u308b\u8cea\u554ffaq\">\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n<p><strong>Q1: DMO\u3068\u89b3\u5149\u5354\u4f1a\u306f\u3001\u7d71\u5408\u3057\u305f\u307b\u3046\u304c\u3088\u3044\u3067\u3059\u304b\uff1f<\/strong> \u3053\u306e\u8a18\u4e8b\u306e\u5c04\u7a0b\u3067\u306f\u5224\u65ad\u3067\u304d\u307e\u305b\u3093\u3002\u7d71\u5408\u306e\u662f\u975e\u306f\u3001\u5730\u57df\u306e\u4e8b\u696d\u8005\u3068\u306e\u8ddd\u96e2\u3001\u8ca1\u6e90\u3001\u610f\u601d\u6c7a\u5b9a\u306e\u901f\u3055\u3067\u6c7a\u307e\u308a\u307e\u3059\u3002\u53c2\u8003\u306b\u306a\u308b\u306e\u306f\u3001\u5c71\u7530\u96c4\u4e00\u6c0f\u304c\u6574\u7406\u3057\u305f\u6cd5\u4eba\u683c\u306e\u9055\u3044\u3067\u3059\u3002\u4e00\u822c\u793e\u56e3\u6cd5\u4eba\u306f\u4f1a\u54e1\u304c\u7406\u4e8b\u3092\u9078\u3073\u3001\u5e74\u4f1a\u8cbb\u304c\u57fa\u790e\u53ce\u5165\u3067\u3042\u308b\u305f\u3081\u5358\u5e74\u5ea6\u306e\u8a08\u753b\u306b\u306a\u308a\u3084\u3059\u3044\u3002\u4e00\u822c\u8ca1\u56e3\u6cd5\u4eba\u306f\u8a55\u8b70\u54e1\u4f1a\u304c\u7406\u4e8b\u3092\u9078\u3073\u3001\u57fa\u91d1\u3092\u6301\u3064\u3053\u3068\u3067\u4e2d\u9577\u671f\u306e\u8a08\u753b\u304c\u7acb\u3066\u3089\u308c\u308b\u3002\u540c\u6c0f\u306e\u7d50\u8ad6\u306f\u300c\u7d50\u5c40\u306f\u904b\u55b6\u306e\u554f\u984c\u300d\u3067\u3001\u9032\u3081\u3084\u3059\u3044\u5f62\u614b\u3092\u5148\u306b\u9078\u3093\u3067\u5b9f\u7e3e\u3092\u51fa\u3059\u30a2\u30d7\u30ed\u30fc\u30c1\u3082\u691c\u8a0e\u3059\u3079\u304d\u3060\u3001\u3068\u3044\u3046\u3082\u306e\u3067\u3057\u305f\u3002<\/p>\n<p><strong>Q2: \u81ea\u6cbb\u4f53\u5074\u306e\u62c5\u5f53\u3067\u3059\u304c\u3001DMO\u3068\u306e\u8abf\u6574\u3092\u8ab0\u304c\u6301\u3064\u3079\u304d\u3067\u3059\u304b\uff1f<\/strong> \u5236\u5ea6\u4e0a\u306f\u3001DMO\u306e\u57fa\u790e\u7684\u306a\u5f79\u5272\u306b\u300c\u591a\u69d8\u306a\u95a2\u4fc2\u8005\u3068\u306e\u4f53\u5236\u69cb\u7bc9\u53ca\u3073\u5408\u610f\u5f62\u6210\u300d\u304c\u5165\u3063\u3066\u3044\u307e\u3059\u3002\u305f\u3060\u3057\u5b9f\u52d9\u3067\u306f\u3001DMO\u304c\u5e81\u5185\u306e\u5e83\u5831\u8ab2\u3084\u79fb\u4f4f\u5b9a\u4f4f\u62c5\u5f53\u3092\u62db\u96c6\u3067\u304d\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u5e81\u5185\u306e\u6a2a\u4e32\u306f\u81ea\u6cbb\u4f53\u306e\u4ed5\u4e8b\u3060\u3068\u3044\u3046\u6574\u7406\u3082\u6210\u308a\u7acb\u3061\u307e\u3059\u3002\u3069\u3061\u3089\u3067\u3082\u69cb\u3044\u307e\u305b\u3093\u304c\u3001<strong>\u5e74\u5ea6\u306e\u521d\u3081\u306b\u540d\u524d\u3092\u6c7a\u3081\u3066\u66f8\u3044\u3066\u304a\u304f<\/strong>\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002\u7a7a\u6b04\u306e\u307e\u307e\u3060\u3068\u8abf\u6574\u306f\u8d77\u304d\u307e\u305b\u3093\u3002<\/p>\n<p><strong>Q3: DMO\u304c\u306a\u3044\u5730\u57df\u3067\u306f\u3001\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u3067\u3059\u304b\uff1f<\/strong> \u5148\u306b\u5668\u3092\u4f5c\u308b\u5fc5\u8981\u306f\u5fc5\u305a\u3057\u3082\u3042\u308a\u307e\u305b\u3093\u3002\u3059\u3067\u306b\u52d5\u3044\u3066\u3044\u308b\u4e8b\u696d\u8005\u306e\u96c6\u307e\u308a\u304c\u3042\u308b\u306a\u3089\u3001\u305d\u3053\u3078\u884c\u653f\u306e\u4e3b\u8a9e\u3092\u5f8c\u304b\u3089\u4e57\u305b\u308b\u307b\u3046\u304c\u65e9\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u9759\u5ca1\u30b5\u30a6\u30ca\u5354\u8b70\u4f1a\u306f\u4e8b\u696d\u8005\u304c\u4e3b\u8a9e\u306e\u307e\u307e\u96c6\u307e\u308a\u3001\u3042\u3068\u304b\u3089\u770c\u306e\u59d4\u8a17\u3092\u53d7\u3051\u30663\u770c\u5468\u904a\u307e\u3067\u5e83\u304c\u308a\u307e\u3057\u305f\u3002\u9006\u306b\u3001\u52d5\u3044\u3066\u3044\u308b\u4e3b\u4f53\u304c\u307e\u3060\u306a\u3044\u5730\u57df\u3067\u306f\u3001\u5668\u3068\u4eba\u3092\u5148\u306b\u7f6e\u304f\u5fc5\u8981\u304c\u51fa\u3066\u304d\u307e\u3059\u3002<\/p>\n<p><strong>Q4: \u4e3b\u8a9e\u3092\u5206\u3051\u308b\u3068\u3001\u4f4f\u6c11\u306b\u300c\u540c\u3058\u5730\u57df\u306a\u306e\u306b\u30d0\u30e9\u30d0\u30e9\u3060\u300d\u3068\u898b\u3048\u307e\u305b\u3093\u304b\uff1f<\/strong> \u898b\u3048\u65b9\u304c\u5272\u308c\u308b\u306e\u306f\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u5c64\u3067\u3059\u3002\u3053\u3053\u306f\u5206\u3051\u305f\u307e\u307e\u3067\u69cb\u3044\u307e\u305b\u3093\u3002\u4f4f\u6c11\u304c\u9055\u548c\u611f\u3092\u6301\u3064\u306e\u306f\u3080\u3057\u308d\u3001\u540c\u3058\u6708\u306b\u4f3c\u305f\u4f01\u753b\u304c\u4e8c\u3064\u7acb\u3064\u3068\u304d\u3084\u3001\u540c\u3058\u5e97\u306b\u4e8c\u5ea6\u53d6\u6750\u304c\u5165\u308b\u3068\u304d\u3067\u3059\u3002<strong>\u5171\u6709\u3059\u3079\u304d\u5c64\uff08\u7d20\u6750\u30fb\u4f9d\u983c\u7a93\u53e3\u30fb\u30ab\u30ec\u30f3\u30c0\u30fc\uff09\u3092\u5171\u6709\u3057\u3066\u3044\u308c\u3070\u3001\u30d0\u30e9\u30d0\u30e9\u306b\u306f\u898b\u3048\u307e\u305b\u3093\u3002<\/strong><\/p>\n<p><strong>Q5: \u52b9\u679c\u306f\u3069\u3046\u6e2c\u308c\u3070\u3088\u3044\u3067\u3059\u304b\uff1f<\/strong> \u4e3b\u8a9e\u3054\u3068\u306b\u6307\u6a19\u7cfb\u7d71\u304c\u5206\u304b\u308c\u308b\u305f\u3081\u3001\u3053\u306e\u8a18\u4e8b\u3067\u306f\u6271\u3063\u3066\u3044\u307e\u305b\u3093\u3002DMO\u306eKGI\u30fbKSF\u30fbKPI\u306e\u4e8c\u968e\u5efa\u3066\u69cb\u9020\u3001\u8ca1\u6e90\u3054\u3068\u306b\u9055\u3046\u6307\u6a19\u306e\u4f5c\u6cd5\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260825-01\/\">\u5730\u57df\u30de\u30fc\u30b1\u306eKPI\u8a2d\u8a08\u8a73\u89e3<\/a>\u306b\u307e\u3068\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><strong>Q6: \u64ae\u5f71\u306e\u4e00\u672c\u5316\u306f\u3001\u5b9f\u969b\u3069\u306e\u304f\u3089\u3044\u624b\u9593\u304c\u6e1b\u308a\u307e\u3059\u304b\uff1f<\/strong> \u524a\u6e1b\u5e45\u306f\u4e8b\u696d\u306e\u898f\u6a21\u306b\u3088\u308a\u307e\u3059\u3002\u52b9\u3044\u3066\u304f\u308b\u306e\u306f\u64ae\u5f71\u8cbb\u305d\u306e\u3082\u306e\u3088\u308a\u3001<strong>\u4e8b\u696d\u8005\u3068\u4f4f\u6c11\u306e\u62d8\u675f\u56de\u6570<\/strong>\u3067\u3059\u3002\u796d\u308a\u3084\u5e97\u8217\u306e\u64ae\u5f71\u306f\u5148\u65b9\u306e\u5354\u529b\u304c\u524d\u63d0\u306a\u306e\u3067\u3001\u56de\u6570\u304c\u6e1b\u308b\u3068\u7fcc\u5e74\u4ee5\u964d\u306e\u5354\u529b\u304c\u5f97\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u8981\u4ef6\u306e\u6d17\u3044\u51fa\u3057\u65b9\u306f<a href=\"https:\/\/digitalpromotion.co.jp\/dp-journal\/dpj-20260818-01\/\">\u30ef\u30f3\u30bd\u30fc\u30b9\u30fb\u30de\u30eb\u30c1\u30e6\u30fc\u30b9\u8a2d\u8a08\u306e\u8a18\u4e8b<\/a>\u306b\u624b\u9806\u3092\u66f8\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n<hr \/>\n<p>\u89b3\u5149\u306e\u4e3b\u8a9e\u3068\u81ea\u6cbb\u4f53\u306e\u4e3b\u8a9e\u3092\u3069\u3053\u3067\u5206\u3051\u308b\u304b\u3001\u7d20\u6750\u3068\u4f9d\u983c\u7a93\u53e3\u3092\u3069\u3046\u5171\u6709\u3059\u308b\u304b\u306b\u3064\u3044\u3066\u306e\u3054\u76f8\u8ac7\u306f\u3001<a href=\"https:\/\/digitalpromotion.co.jp\/contact\/\">\u304a\u554f\u3044\u5408\u308f\u305b\u30da\u30fc\u30b8<\/a>\u304b\u3089\u304a\u6c17\u8efd\u306b\u3069\u3046\u305e\u3002\u5730\u57df\u5546\u793e\u3084\u5354\u8b70\u4f1a\u306e\u7acb\u3061\u4e0a\u3052\u306b\u5f53\u4e8b\u8005\u3068\u3057\u3066\u95a2\u308f\u3063\u3066\u304d\u305f\u7acb\u5834\u304b\u3089\u3001\u3046\u307e\u304f\u3044\u304b\u306a\u304b\u3063\u305f\u578b\u3082\u542b\u3081\u3066\u304a\u8a71\u3057\u3057\u307e\u3059\u3002<\/p>\n<hr \/>\n<h2 id=\"\u53c2\u8003\u6587\u732e\">\u53c2\u8003\u6587\u732e<\/h2>\n<ul>\n<li>\u89b3\u5149\u5e81\u300c<a href=\"https:\/\/www.mlit.go.jp\/kankocho\/seisaku_seido\/dmo\/dmotoha.html\">\u89b3\u5149\u5730\u57df\u3065\u304f\u308a\u6cd5\u4eba\uff08DMO\uff09\u3068\u306f\uff1f<\/a>\u300d\uff08\u6700\u7d42\u66f4\u65b0 2026\u5e747\u670824\u65e5\uff0f\u53d6\u5f97\u65e5 2026-09-07\uff09<\/li>\n<li>\u5c71\u7530\u96c4\u4e00\u300c<a href=\"https:\/\/www.travelvoice.jp\/20190817-134129\">\u89b3\u5149\u5354\u4f1a\u3068DMO\u306f\u4f55\u304c\u9055\u3046\u306e\u304b\uff1f\u3000\u6cd5\u4eba\u683c\u306e\u8996\u70b9\u304b\u3089\u610f\u601d\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u306e\u6539\u5584\u3092\u8003\u3048\u305f<\/a>\u300d\u30c8\u30e9\u30d9\u30eb\u30dc\u30a4\u30b9\u30012019\u5e748\u670817\u65e5\uff08\u521d\u51fa\uff1aDiscussion of Destination Branding\u300cDMO\u306e\u6cd5\u4eba\u683c\u300d\uff0f\u7b46\u8005\u306f\u516c\u76ca\u8ca1\u56e3\u6cd5\u4eba\u65e5\u672c\u4ea4\u901a\u516c\u793e \u7406\u4e8b\u30fb\u89b3\u5149\u7814\u7a76\u90e8\u9577\uff09<\/li>\n<li>MicroAd machiage\u300c<a href=\"https:\/\/machiage.microad.jp\/blog\/dmo_tourismassociation\">DMO\u3068\u89b3\u5149\u5354\u4f1a\u306e\u9055\u3044<\/a>\u300d\uff08\u53d6\u5f97\u65e5 2026-09-07\uff09<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u540c\u3058\u796d\u308a\u3001\u540c\u3058\u98df\u3001\u540c\u3058\u6e29\u6d74\u65bd\u8a2d\u3092\u3001DMO\u306f\u6765\u8a2a\u8005\u306e\u6d88\u8cbb\u984d\u306e\u6587\u8108\u3067\u3001\u81ea\u6cbb\u4f53\u5e83\u5831\u306f\u4f4f\u6c11\u306e\u8a87\u308a\u3068\u79fb\u4f4f\u306e\u6587\u8108\u3067\u3001\u5225\u3005\u306b\u767a\u4fe1\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u5236\u5ea6\u3082\u696d\u754c\u3082\u300c\u5f79\u5272\u5206\u62c5\u300d\u3092\u8a9e\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u5b9b\u5148\u306f\u89b3\u5149\u306e\u95a2\u4fc2\u8005\u3069\u307e\u308a\u3067\u3001\u5e83\u5831\u8ab2\u3084\u79fb\u4f4f\u5b9a\u4f4f\u62c5\u5f53\u307e\u3067\u306f\u4f38\u3073\u3066\u3044\u307e\u305b\u3093\u3002\u4e3b\u8a9e\u304c\u4e26\u8d70\u3057\u305f\u3068\u304d\u306b\u73fe\u5834\u3067\u8d77\u304d\u308b\u3053\u3068\u3001\u305d\u3057\u3066\u7d71\u5408\u3067\u306f\u306a\u304f\u5206\u754c\u3067\u89e3\u304f\u65b9\u6cd5\u3092\u3001\u4e00\u6b21\u8cc7\u6599\u3068\u81ea\u793e\u306e\u5b9f\u88c5\u304b\u3089\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n","protected":false},"author":11,"featured_media":2143,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[123],"tags":[129,135,136],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u5730\u57dfDMO\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff5c\u89b3\u5149\u306e\u4e3b\u8a9e\u3068\u81ea\u6cbb\u4f53\u306e\u4e3b\u8a9e\u304c\u4e26\u8d70\u3059\u308b\u3068\u3001\u73fe\u5834\u3067\u4e8c\u91cd\u767a\u6ce8\u306b\u306a\u308b | DP JOURNAL | \u30c7\u30b8\u30bf\u30eb\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u682a\u5f0f\u4f1a\u793e<\/title>\n<meta name=\"description\" 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content=\"\u540c\u3058\u796d\u308a\u3001\u540c\u3058\u98df\u3001\u540c\u3058\u6e29\u6d74\u65bd\u8a2d\u3092\u3001DMO\u306f\u6765\u8a2a\u8005\u306e\u6d88\u8cbb\u984d\u306e\u6587\u8108\u3067\u3001\u81ea\u6cbb\u4f53\u5e83\u5831\u306f\u4f4f\u6c11\u306e\u8a87\u308a\u3068\u79fb\u4f4f\u306e\u6587\u8108\u3067\u3001\u5225\u3005\u306b\u767a\u4fe1\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u5236\u5ea6\u3082\u696d\u754c\u3082\u300c\u5f79\u5272\u5206\u62c5\u300d\u3092\u8a9e\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u5b9b\u5148\u306f\u89b3\u5149\u306e\u95a2\u4fc2\u8005\u3069\u307e\u308a\u3067\u3001\u5e83\u5831\u8ab2\u3084\u79fb\u4f4f\u5b9a\u4f4f\u62c5\u5f53\u307e\u3067\u306f\u4f38\u3073\u3066\u3044\u307e\u305b\u3093\u3002\u4e3b\u8a9e\u304c\u4e26\u8d70\u3057\u305f\u3068\u304d\u306b\u73fe\u5834\u3067\u8d77\u304d\u308b\u3053\u3068\u3001\u305d\u3057\u3066\u7d71\u5408\u3067\u306f\u306a\u304f\u5206\u754c\u3067\u89e3\u304f\u65b9\u6cd5\u3092\u3001\u4e00\u6b21\u8cc7\u6599\u3068\u81ea\u793e\u306e\u5b9f\u88c5\u304b\u3089\u307e\u3068\u3081\u307e\u3057\u305f\u3002\" 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